Mobile-only users of the Internet are an interesting lot. Do they not have a legacy PC? Are they embarrassed to use a legacy PC? What’s the deal?
Facebook keeps track of their users. 526 million accessed Facebook only by a mobile device: smartphone or tablet… and that number is up 78% from last year. duh-duh, duh-duh, duh-DUH, DUH-DUH… Can you hear the footsteps getting closer, Wintel? This is one more of the thousand cuts. Perhaps better, one more of a dozen fatal blows.
I’ve seen a few users of FaceBook. Some, like me, just visit briefly almost every day and don’t give a DAMN! how we do it. Others live by their PC and keep a window open all day long. Others walk around and have it on speed-dial on the smartphone. I think there’s an app for that. I just don’t know… 😉 If a dedicated FB user can live with a smartphone I wonder how many other categories of users of IT can do the same. It’s probably more than 10% and less than 30%, just guessing. It’s a lot. These are folks to whom Wintel has no appeal and the old adage that smartphones/tablets are just for consumption are way off. Some folks post dozens of updates daily from their smartphones complete with multimedia. They are somewhat more specialized than users of legacy PCs but certainly know they don’t want to be anchored to a desk nor to a desktop. They certainly don’t care that they’re not using M$’s stuff, that their processors make pathetic hair-driers and most of them are using */Linux, either Android/Linux (~60%) or other Linux (<1%). If they are truly mobile, they likely pay hefty bandwidth charges and don’t want to spend money on a legacy PC nor prop up M$. Good.
What we are seeing is competition in action. It’s not winner take all. It’s the customer is always right and price/performance does matter. It was a lie that M$ was the naturally selected winner.