The War Between M$ And OEMs Heats Up

I wrote earlier about M$’s tablet. It’s bigger than I thought. Not only is M$ losing money on its tablet and being ignored by consumers.“the Surface Pro 3 delivers no killer punch to either Cupertino or Mountain View.
Worse, it’s a call to war by Microsoft on PC makers because Microsoft actually sees the Surface Pro 3 as a laptop killer. Panay on Tuesday called Surface Pro 3 “the tablet that can replace the laptop.””
The more M$ pushes its tablet the more it alienates OEMs. Could this be the year they rebel and refuse to ship M$’s products? Lenovo, for instance, believes it can thrive no matter what’s happening in the market. Could such confidence leave M$ in the dust?

Just dreaming of a perfect world…

See PC makers! You, between Microsoft and the tablet market! Get DOWN!.

About Robert Pogson

I am a retired teacher in Canada. I taught in the subject areas where I have worked for almost forty years: maths, physics, chemistry and computers. I love hunting, fishing, picking berries and mushrooms, too.

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7 Responses to The War Between M$ And OEMs Heats Up

  1. oiaohm says:

    kurkosdr the reason why Microsoft started shipping Surface in the first place was the fact OEM were not going to produce any. In fact OEM have mostly been proven right. Microsoft has sold majority of Surface machines under cost of production price. Note cost of hardware production price.

    X86 is too expensive compared to arm and under Windows not enough applications run on arm. How can you say stuffed.

  2. dougman says:

    Surface 3, same Windows problems, just smaller in stature. This solution set could be applied to ANY version of Windows adfinitum.

    Solution 1: Restart Surface
    Solution 2: Close any unnecessary desktop apps
    Solution 3: Try multiple apps
    Solution 4: Install Surface and Windows updates
    Solution 5: Check for low disk space, and make some room
    Solution 6: Let Surface cool down
    Solution 7: Check for and remove malware and viruses
    Solution 8: Two-button shutdown
    Solution 9: Restore, refresh, or reset Surface

    LOL….

  3. kurkosdr wrote, “Windows on laptops and desktops isn’t going anywhere”.

    True. Sales are way down for many consecutive quarters now. Folks are using diverse client machines not bundled with that other OS and folks are using web-applications accessible from any platform so that other OS is just not necessary or even useful these days.

    One picture says 1K words… Quoting StatCounter who overestimate that other OS IMHO. Since M$ has a lock on many retail shelves, this chart is a measure of that lock rusting.

  4. dougman wrote, “Laptops and Desktops are going somewhere, to the trash-bin of irrelevancy.”

    I don’t think that’s true. They will diversify. All-in-ones and tiny boxes will replace a lot of desktops. Tablets will replace some notebooks. IT will be more diverse. Best thing IMHO is that operating systems will be diverse as well. There’s just no reason at all to limit Earth to one OS on clients. In the early years of the PC it made more sense because there were so few clients around but now we have billions so it is economic to have a bunch of operating systems just as cars have several choices of engines/wheels. Cloud computing and thin clients essentially make an OS irrelevant because we can run several applications each on a different machine or OS. Lock-in is totally broken.

    I was reading today that the City of Vienna has severe lock-in yet they manage to get FLOSS on thousands of machines. The Austrian government still hasn’t gotten the message by requiring they run that other OS to talk to HQ… At the same time the small cheap computers are being widely accepted. It’s just a matter of time before that bubble of lock-in bursts. Vienna will be ready.

  5. dougman says:

    Laptops and Desktops are going somewhere, to the trash-bin of irrelevancy.

    Windows hegemony lost its grip on IT and this benefits the rest of the world.

    OEM’s are better offer sans Microsh1t.

  6. kurkosdr says:

    I always wondered how Microsoft “pays” license fees when they ship a Surface. Does the “devices” division have a seperate budget than the WinDiv?

    If not, it’s a big FU to third-party OEMs. Windows and Office make a considerable fee, and there is a price-war going on last time I checked (even for devices above 9-inches), so third-party OEMs have a clear disadvantage here.

    MS should have been smart and design the surface but let someone third-party OEM build it (ala Nexus), instead of alienating OEMs.

    PS: Windows on laptops and desktops isn’t going anywhere, sorry. I am talking about tablets here.

  7. Agent Smith says:

    I just want to laugh, and laugh big: Microsoft actually sees the Surface Pro 3 as a laptop killer. Panay on Tuesday called Surface Pro 3 “the tablet that can replace the laptop.””
    Hey Redmond, wake up: Android already replaced the desktop…
    Those folks are slooooow

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